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Investment platforms

 Investments are a crucial part of the modern economy and one of the most effective ways to increase capital and allocate funds. The investment market offers the widest range of tools for all interested parties, regardless of experience and capital size.In addition to traditional investment instruments such as securities – stocks, bonds, and various funds, there are also new digital tools – cryptocurrencies, NFT tokens, and even meme tokens, which can yield significant profits.Digital platforms have also been developed for trading operations for all types of investments.


How to choose an investment platform


First of all, you need to determine what type of asset you are interested in – stocks, cryptocurrency, or another investment tool.


Investment platforms



There can be many recommendations on choosing investment methods – how to assess risks, which tools are the most profitable, but in the end, each person must make a decision for themselves based on simple questions:


What amount of funds are you willing to invest? 

For how long are you ready to invest? 

Are you prepared for a certain level of risk? 

Which option suits your style better.

conservatives will choose traditional instruments, while those interested in new technologies may prefer modern digital opportunities for investing.


Next is the choice of an investment platform, cryptocurrency exchange, or community based on the terms they offer: working features, withdrawal fees, working with fiat currencies, commission sizes, and others. It is also essential to familiarize yourself with reviews of the chosen platform before making a decision.


Selection of investment instruments


For those interested in digital currency, the following factors may be decisive arguments in favor of its acquisition: 


- high recovery speed after a price drop, which is the flip side of the high volatility of this digital asset; 

- cryptocurrency is actively entering everyday life and becoming more popular each day; 

- no weekends, as seen with traditional exchanges. Investing in traditional securities is suitable for those who value tested stability over time and are willing to accept minimal risk. Additionally, this market still has more professional players due to its longer history compared to the new digital currency market.


Investment platforms for trading securities


The most popular trading platforms for securities today are as follows:The investment platform of Tinkoff Bank. Here, you can buy and sell shares in just a few minutes, instantly withdraw funds to your card, and receive round-the-clock support. Today, more than 3 million clients use the platform. You can start investing with any amount.The investment platform "Otkritie Broker" is also popular among investors. You can also start trading with any amount – there is no minimum entry threshold, and the broker's commission is only charged when making transactions. Additionally, the convenience and speed of depositing and withdrawing money is noteworthy.The investment platform "Potok". Its main focus is investments in small businesses. Investors are offered to invest with a return of up to 25% per annum, with a minimum investment size of 400 rubles.


Cryptocurrency investment platforms


The ranking of cryptocurrency exchanges is led by the Binance platform. One of its key differences from other exchanges is that it also works with fiat currencies, that is, with ordinary traditional money. At the request of the users, the exchange provided them with the opportunity to exchange cryptocurrency for regular currency, for which a separate platform - Binance Jersey - was opened.


On average, this exchange has a turnover of one billion US dollars per day, and during peak trading, this figure can be several times higher. The convenience for users is enhanced by the presence of a multilingual interface and various useful tools for comfortable work. Additionally, Binance has a low commission, and users can withdraw up to two bitcoins per day without identity verification.


Another popular platform is Bittrex. The exchange stores digital assets in cold wallets (a method of storing digital currency that does not require a constant internet connection). Users are provided with a wide selection of cryptocurrency pairs and high security, as well as the ability to withdraw funds from the deposit without a fee and a favorable exchange rate for fiat money.


Cryptocurrency funds operate on the same principle as securities market funds – they are designed to minimize investor risks, allocate funds across different cryptocurrencies, and provide the services of professional traders. The fee for such services is on average about two percent.


Mobile platforms


Investment apps also work with both traditional securities and digital assets. Popular apps for investors are mobile versions of online investment platforms.


Mobile applications for working with securities


the following popular applications are currently in the ranking:

The "Tinkoff Investments" app. In this app, you can open a brokerage account or an individual investment account (IIA), fund it, and start trading immediately. You can access all major exchanges, as well as exchanges in other countries. The app is integrated with other banking services from Tinkoff, thus creating a financial ecosystem for investors. Users are provided access to investment news and analytics from leading experts.

The mobile app "Otkritie Broker." Among the advantages of the app are a wide selection of investment instruments and a low commission for transactions.

"Alpha-Direct" is an investment app from Alpha Bank, which offers all standard features and allows for instant withdrawal of funds.


Cryptocurrency mobile applications


Many major cryptocurrency platforms are creating their own mobile applications. More and more users prefer to conduct transactions through their mobile phones, especially when urgent issues need to be addressed on the go or when there is no access to a computer. 


Attractive offers can arise at any moment, and having an investment application will help to not miss them.Among popular applications are the mobile versions of cryptocurrency exchanges like Binance, Coinbase, and many others.It is also important to keep an eye on the security of your digital assets. The Google Authenticator app can help with this. It works through a QR code in the settings of your personal account. To ensure security, you will need to undergo verification in this app when logging into the exchange's personal account. Mobile applications for trading cryptocurrency usually have many additional useful features. For example, you can set alerts for currency price levels, and a built-in currency converter is also offered.


Investment communities


The number of investors is growing every day, and investment communities are gaining popularity, offering both opportunities for investor communication and experience sharing, as well as services for increasing their capital.ROI Club is a popular cryptocurrency community among investors, one of the largest in Russia.In this community, various digital assets are worked with, including the UMI coin – an innovative cryptocurrency that allows free and completely secure instant transfers. This is a blockchain platform developed from scratch. UMI is a digital currency that uses staking technology on a smart contract. Staking is a technology that allows one to increase the amount of digital assets without performing transactions on them. This enables community members to unite into structures and increase their digital assets simply by holding coins in their electronic wallets.


Among the fundamental principles of the community are transparency of activities and the provision of reliable feedback from system users. Therefore, participants write their reviews about the club's work when withdrawing coins. Additionally, the ROI Club conducts mandatory training for novice investors – this is necessary to make their work profitable and safe.Among the investment communities, one can also note the company "Aton," which has been operating in the market since 1991 with private and institutional investors, and has branches in various regions of Russia and other countries. Private clients are provided with wealth management services, trust management, opening individual investment accounts, and online trading. For corporate clients, IPOs, mergers and acquisitions transactions, as well as assistance in attracting financing are offered.


Market prospects


By the end of 2020, the total investments from private investors reached 6 trillion – this is 2 times more compared to the previous period. The growth of interest among the population in investing is evident. And this trend is likely to continue. The profile of the investor has also changed significantly in recent times – various groups of people are now showing interest in investing, especially thanks to electronic platforms, the process of capital growth is becoming increasingly clear, transparent, and accessible.No matter how risky the investment market may be – you can always find a safe instrument for the amount of funds you can actually allocate for these purposes – growing your capital. If you are a private investor, you can start with small investments and gradually learn to navigate the market. It can also be said with a high degree of certainty that digital investment tools will become increasingly popular each year.

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